Disney has launched DGamer, a community for users of Nintendo DS that is meant to connect gamers with things like avatars, honor points, and shareable game results.
Similar to Xbox Live, DGamer allows Disney to expand its brand across a new interactive community. Although not a full-blown virtual world, DGamer does give Nintendo users greater connection to one another.
DGamer is also not to be confused with D-Gamer, which is a Web site dedicated to ‘accessible gaming’ that provides information on gaming for people with disabilities.


ok i see but idk?????????????????
so wat is the point of this u so call game u suck jk
Well, I’m not entirely sure what your point is Max, but if you’re asking what I think the point is – well, I don’t know, other than Disney seems to be taking every step possible to grab people entering interactive spaces and keeping them (until of course they pull the plug and leave a bunch of avatars stranded on some cob-webbed server somewhere).
Disney’s model, much like Barbie say, is to own a “user journey” from childhood to adulthood, through dress-up to social spaces. Just keep an eye on your wallet, I’d say…kids don’t ask for an increase in their allowance anymore so they can buy a new bike or go to the store and buy gumballs, they want a bigger allowance so they can buy virtual sneakers and play more games and enjoy what can be highly engaging experiences (I was going to put the word addictive but that’s a term fraught with meanings of its own – is addiction to consumerism an addiction or just a cultural framework?)
Oh dear. I’m feeling practically like a socialist today.