The Diabolical Anshe Chung: Idea Farming and YOU’RE the Farm!
Business in Virtual Worlds, Second Life | (3)
The richly successful, much reviled, and hotly debated Anshe Chung is farming for ideas. Virtual world 'farming' is big business.
Typically, it means a low-lit room in China where shifts of low-paid workers hunt in worlds like Everquest or World of Warcraft, selling the accumulated "booty" on third party currency or exchange sites such as SwagVault (to name but one of many).
Now, Anshe Chung, who made its fortune (in real money, not virtual) by buying up, undercutting, developing, and monopolizing huge swaths of real estate in Second Life (with forays into IMVU), then branching out into other assets, continues its move ...